Earth Safe is a Canadian plant nutrient company, that offers a wide range of organic and vegan products for the home gardener. The brand strives to encourage people to grow, regardless of their experience level or garden size.

 

The goal in marketing Earth Safe was to highlight the brand’s eco-friendly qualities and to provide gardeners, with educational tools that help them get the most out of their plants. Soft, hand-painted artwork paired with clean lines and modern typography was the foundation for the overall look. Vibrant colours and earthy textures were used to position Earth Safe as the approachable and natural product that it is.